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We are looking for a driven Social Media Specialist to attract and interact with targeted virtual communities and networks users.
Responsibilities:
• Create and maintain company social media pages and profiles
• Generate, edit, publish and share daily content (original text, images, video, or HTML) that builds meaningful connections and encourages community members to take action
• Setting up and optimizing company pages within each social media platform
• Building and executing social media strategy through competitive and audience research
• Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging, and audience identification
• Set up and optimize company pages within each platform to increase the visibility of the company’s social content.
Requirements
Proven working experience in the social media marketing or as a digital media specialist
• Bachelor’s degree in marketing, communication, or related field
• Strong familiarity with the business applications of social media platforms (Facebook, Twitter, YouTube, LinkedIn, etc.)
• Knowledge of project management and web design best practices
• Understanding of social media metrics; able to interpret the results and take action to increase the effectiveness of social media campaigns
• Strong written and verbal communication skills
• Positive attitude, detail and customer-oriented with good multitasking and organizational ability
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